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AI story engine · unscripted television

Find your Throughline.

The story is already in your footage. Verity finds it — and cuts it — before the schedule and the budget bury it.

Thousands of hours in. One story out.
The problem

The story is buried, not written.

No script tells you where the arc is. Humans hunt for it, linearly, across thousands of hours — the single most expensive, least scalable step in the whole pipeline.

The problem

Post is the bottleneck

For every one-hour episode, your team watches 200+ hours of raw footage — by hand, for weeks. That's where the time and the money disappear.

200+ hoursof footage for every finished hour
The insight

It's a search problem

Editing unscripted is really a search-and-structure problem — find the beats, track each character's arc, and rank every moment by narrative value. That's exactly what modern AI is now good at.

Search, not scrubbingbeats, arcs and moments ranked by value
What it costs

Every season, from zero

The instinct for what makes a scene land lives in a few senior heads, and none of it carries over. Every new season restarts the hunt — and the clock.

Weeksfrom wrap to a first assembly you can watch
Why it matters

The demand exploded. The way it gets made didn't.

Streamers now lean on unscripted for cheap subscriber pull — at record volume. The teams making it are still finding the story frame-by-frame, by hand.

01

Speed to air is the whole game

Commission-to-delivery windows keep shrinking. The team that finds its throughline in days, not weeks, wins the next order.

02

Margin lives in post

Unscripted already runs 40–50% below scripted cost. The remaining fat is the manual search — the least scalable line on the budget.

03

More to make, not more people

Orders keep going up; teams don't. Finding the story faster is how you take on the next show without breaking the ones you're already in.

04

The craft doesn't compound

What lands with audiences is locked in a few senior heads and lost between seasons. Nothing learns. Verity makes the craft a system that does.

What we do

Raw footage in. An editable story out.

Verity sees every frame, finds the beats, tracks each character's arc, and hands your team a cut it can actually start from — with the thinking behind every choice. Your editors stay in control.

30–50% less front-end review
Weeks → days to a first assembly
Slots into your edit suite
Every arc tracked across the season
Who it's for

One tool, four wins.

Story producers feel it first. But everyone who signs off gets something they actually want.

Studio exec · CFO

Margin, speed, less risk.

"Does it protect my P&L and my reputation?"
  • Lower post cost and faster delivery on every title
  • Say yes to more orders without adding headcount
  • Deliver more, for less — win the next commission
Head of post · Post supervisor

Hit dates, no chaos.

"Does it fit my pipeline or fight it?"
  • Sits on top of your existing workflow — no rip-and-replace
  • A leaner story team hits the same delivery calendar
  • Hands your editors an assembly, not a blank timeline
Story producer · Editor

Less grind, more story.

"Does it make my job better — and leave me in control?"
  • Find the exact bite in seconds, not days
  • Work backwards from the milestones, the way you already think
  • You approve every beat — the AI proposes, you decide
Showrunner · EP

A better show, on time.

"Does it protect the story I'm trying to tell?"
  • Every arc tracked across the season — nothing dropped
  • The throughline protected from the first cut to the last
  • A first cut that starts from your footage — shaped by your team
Straight answers

The questions the room actually asks.

No — it augments them. Verity proposes a cut and shows its thinking; your editors reshape it and finish it. The output drops straight into your edit suite, so the team works where they already do.

Your footage is yours. It's isolated per production, and we do not train shared models on your content. Security and data-residency terms are part of every studio agreement.

It's built to feel like your show, because it is your show. Verity works only from what your cameras captured, and your team shapes every beat — it hands you a strong starting point, not a finished cut.

No. Verity sits on top of the workflow you already have and hands you an assembly with the reasoning attached. Start with one show, one season — prove it, then expand.

Find your throughline.

Products

Three ways in. One story engine.

Start with a single interview. Grow into the whole season. The same engine underneath, learning the whole way.

The Interview Room

Drop in a 4-hour interview and its transcript. Get clips, cliffhangers, and the exact bite you need — in minutes. Then find every scene that pushes a narrative.

Open the demo

The Story Room

The reverse-outline cockpit. Stitch a fully-shot season into 6-act episodes by working backwards from the fixed milestones — the way a story producer already thinks.

Open the Story Room

Story Producer

Beta

The full AI story producer: the whole season, ingested, understood and assembled — with the human gate and the outcome-learning loop that make every show sharpen the next.

Join the beta
Product

The Story Room

The reverse-outline cockpit. A season is already shot and tagged — you carve it into 6-act episodes by working backwards from the fixed milestones. The immovable point is the eviction; everything else exists to explain it.

The Story Room · The Bunker — S1 · Ep 5 · live prototype Open full screen ↗
A real, working prototype — drag scenes onto the spine, backwards-chain a milestone, or hit Generate first draft. Open it full screen for a guided walkthrough.

The milestone spine

Fixed points you chain backwards from — the eviction, the comp, the nomination. Everything hangs off the thing that already happened.

Backwards-chaining

Click a milestone and the engine proposes the causal chain of beats — with the reasoning shown. You accept, reorder, or overrule.

Every arc, tracked

Micro, multi-episode and season-long storylines in one view — what's open, what's paid off, and where a setup still needs planting.

Product · the free way in

The Interview Room

A four-hour sit-down is a goldmine and a time-sink. Drop in the interview and its transcript — Verity breaks it into ideas, surfaces the clips and cliffhangers, and finds the exact bite you need, in minutes, not hours.

How it works

From four hours to the cut — in four steps.

1
Ingest

Upload the interview & transcript.

Drop the video and the transcript. Verity transcribes, diarizes and time-syncs — so every word is one click from the frame it was said in.

interview-room · ingest
S02_HouseguestExit_Marcus.mp4 · transcript.srt
4:12:38 · syncing 2,140 lines…
Interview still — Marcus exit
[01:14:22] MARCUS: …look, I played hard. If they send me home, they send me home — but she's the one who lied. [01:14:41] MARCUS: By the end of tonight, someone's going home and it is not going to be me.
2
Classify

The engine breaks it into ideas — and surfaces the moments.

One answer can hold several ideas. Verity segments the interview by idea, tags who and what each is about, then pulls the viral clips and the cliffhanger hooks automatically.

interview-room · ideas & moments
Frames his whole game as "playing hard, but honest"
Marcusjustification1:14:22
Accuses Sasha of lying — names her directly
Marcus → Sashaaccusation · high1:14:31
Declares he can't be voted out tonight
Marcusoverconfidence1:14:41
Softens — admits he'd miss Nadia most
Marcus → Nadiavulnerable2:03:10
Viral clips
"She's the one who lied."
0:18 · the read
94
"I'd miss Nadia most."
0:22 · vulnerable
88
Cliffhangers · up next
"…it is not going to be me."
0:09 · known-stakes threat
91
3
Query the narrative

Ask for the story you want to push.

Type the narrative in plain language — "Sarah wants John to go" — and Verity returns every scene that embodies it, ranked, each one click from the source.

interview-room · scene search
Show every scene where Sarah wants John to go
0:47:12
Sarah lobbies Priya: "He has to go this week."
strategy · Sarah → Priya · negative
96% match
1:22:05
Sarah's confessional: "John doesn't even know I'm coming."
confessional · dramatic irony
92% match
2:38:41
Sarah pulls two votes off the fence at the fire pit.
alliance · the count · high
89% match
4
Compile & edit

Review the reel — every cut in context.

Verity compiles the matching scenes into a reel. Click any segment and the top bar shows exactly where it sits in the full four-hour interview — so you never lose the context. Trim, extend, reframe or export, all in one place.

interview-room · reel editor
FULL INTERVIEW · S02_HouseguestExit_Marcus.mp4 · 4:12:38selected: 0:47:12 – 0:47:40
Compiled reel · "Sarah wants John to go" · 6 cuts · click a cut to see where it sits
10:28
Sarah lobbies Priya
20:19
"He has to go"
30:24
Confessional: irony
40:31
Fire-pit count
50:22
Two votes flip
60:15
"…not going to be me"
Segment 1 —
See Interview Room pricing Get early access
Product · the full engine
Beta phase

Story Producer

The whole season — ingested, understood and assembled. Story Producer watches every hour, tracks every arc, and hands your team an episode built backwards from the milestones, with the reasoning attached. You stay in the chair; it does the search.

How it works

You already know how to do this. It just takes forever.

Story Producer works the way a story team already works — it just does the watching, so your people do the deciding.

01

It watches everything

Every camera, every hour — transcribed, tagged and understood. The 200:1 review that takes a team weeks happens once, up front.

02

It finds the throughline

It tracks each person's arc across the season and works backwards from the fixed milestones to propose the episode — and tells you why.

03

You make the show

Your team reviews, reorders and overrules in a cockpit built for story producers, then exports to your edit suite to finish.

Join the Story Producer beta.

We're onboarding a small number of production companies to run it on a season. Get on the list — we'll reach out with a slot.

Thanks — you're on the list. We'll be in touch at the email you gave.
Pricing

Start on one interview. Scale to the studio.

Priced against the labor we save you — not the edit bay you keep. Land small, expand when it's proven.

Interview Room
// per-hour · pay as you go
$3/ hour of footage
Free tier: 10 interview-hours a month, watermarked exports.
  • Idea-level breakdown of every interview
  • Auto viral clips & cliffhangers
  • Plain-language scene search
  • Reel editor · export to your editor paid
Start free
Most popular
The Story Room
// per person · billed annually
$55/ person / month
For the story team — producers, editors & assistants.
  • Everything in Interview Room
  • Full-season stitching · the milestone spine
  • Backwards-chaining & arc tracking
  • Arc tracking · export to your editor
Start a pilot
Full Studio
// custom · per studio
Custom
The full Story Producer engine, across your slate.
  • Unlimited ingestion & the full engine
  • Security, data-residency & SSO
  • Outcome-learning across your shows
  • Onboarding & dedicated support
Talk to us

Launch pricing — season & volume licenses available. You're paying for the time you get back and the story you find, not the seats you fill.

Contact

Let's find your throughline.

Tell us about your show. We'll set up a walkthrough — or run it, free, on a past season you already know the numbers for.

Thanks — your mail app should open with the message ready to send. Prefer email? Write to sjadhav@veritylab.site.
On the web
Best first step
Have a past season with known ratings? We'll run Verity on it, free, and show you the cut it finds — and why. No footage leaves your control without an agreement.
Or join the beta →